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Because of the increasing competitiveness of doing business in a global economy, many corporations and businesses will hire a professional sales organization to help increase sales and build strong customer relationships. In conjunction with marketing efforts, sales organizations are usually responsible for acquiring new customers and making sure that the public is informed about all of the products and services available. Sales organizations use a variety of different methods to attract and maintain customers. The most common method used is the direct sales force in which salespeople sell directly to businesses and individuals.
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