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Most printing companies employ a middleman to locate and serve the customer. While sales and service reps sometimes fill this role, the printing broker is a different type of middleman between print manufacturers and customers. Printing brokers are independent, as they're not directly employed by the printing companies they represent. Printing brokers can help you to define your printing needs and determine the best solutions. As with mortgage brokers, insurance brokers or stock brokers, a printing broker can be a valuable tool to discover the best and least expensive way of providing and satisfying your printing requirements with a non-biased eye towards what's best for the customer.
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