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Quinby, Virginia - Advertising Direct Mail search results Premier Listings

Terms to Know About Advertising Direct Mailings

It is important to small and large businesses to find the best ways to advertise to their customers. Direct mail has been an advertising method that is effective for businesses. Direct mail can include sending brochures, catalogues and more. Customers particular enjoy receiving coupons or a flier promoting a sale. Here are some terms to know if you are hiring an agency to create a direct mail campaign.

  • Collateral – Collateral is a term that encompasses all different forms of print and online advertising and public relations material including but not limited to postcards, magazines, coupons, press releases, fact sheets and more.
  • Political Campaign – Political campaigns are advertising and promotion efforts which support a certain candidate for a public office position. Direct mail is often used to send out information about the candidate such as informational brochures, postcards and fact sheets describing the different candidates and what they stand for.
  • Subscribers – Subscribers are customers who actively make the decision to sign up on a list to receive direct mailing advertising.
  • Letterhead – Letterhead is used on mail and envelopes as a way to brand your company with its logo, colors and name to make your mailings more memorable to customers on your list.
  • Call to Action – Call to action is an advertising term that describes an effective promotion technique that requires all advertising includes a specific suggestion to customers such as “visit us today” or “check out our sale online”.
  • Target Market – A target market is a group of people which a business wants to reach with their specific advertising or direct mailing. An agency will research the most the most appropriate target market for your efforts to advertise.
    Direct Marketing Association
    Need help meeting all of your advertising, printing and direct mailing needs?  Our association specializes in direct marketing through mailing, digital technology, and more so join us today!
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    Sir Speedy Printing And Marketing Services
    60 W Mercury Blvd, Hampton, VA 23669
    We are a full service printing company. Our professionals can assist with all aspect of the business, including magazines, brochures, flyers, wedding invitations, and more. Call for our graphic help.
    (757) 838-5500
    American Solutions for Business
    1 Bounty Cir, Hampton, VA 23669
    Our company can give you the custom printed promotional tools you need for advertising your business. We offer the best print solutions for businesses throughout the country and can make your ads look clean and professional.
    (757) 285-1455
    CN Benton
    13784-A Warwick Blvd, Newport News, Va 23602, Newport News, VA 23602
    CN BENTON Consulting is a dominant company where we grasp your Vision & Needs for business. We are progressive advertising & marketing agency dedicated for creating & improving brands
    (757) 349-8155
    Data PRO Direct Mail
    1637 Independence Blvd, Virginia Beach, VA 23455
    (757) 460-4320
    Nexus Direct
    2101 Parks Ave Ste 600, Virginia Beach, VA 23451
    (800) 965-0577
    Commonwealth Benefit Plan
    945 Seahawk Cir, Virginia Beach, VA 23452
    (757) 463-6653
    Money Clip Magazine
    105 S First Colonial Rd Ste 115, Virginia Beach, VA 23454
    (757) 428-2287
    Free Zone
    609 Lynnhaven Pkwy Ste 210, Virginia Beach, VA 23452
    (757) 963-5780
    Cardwell Printing & Advertising
    15470 Warwick Blvd, Newport News, VA 23608
    (757) 888-0674
    Bay Area Advertising
    904 Scott St, Norfolk, VA 23502
    (757) 228-1940
    Communique Inc
    250 Jersey Ave, Virginia Beach, VA 23462
    (757) 499-3761
    4936 Cleveland St, Virginia Beach, VA 23462
    (757) 464-6411
    Preferred Direct Marketing Services
    5209 E Virginia Beach Blvd, Norfolk, VA 23502
    (757) 461-2730
    5802 E Virginia Beach Blvd Ste 126, Norfolk, VA 23502
    (757) 493-9950
    Valpak of Southern Virginia
    5120 Greenwich Rd, Virginia Beach, VA 23462
    (800) 550-5025

    Direct mail advertising is essentially the process of sending newspaper ads, coupon booklets, and catalogue items to residential homes in order to advertise. There are agency locations that deal specifically with a list of business services and product brand names they are supposed to promote or advertise. This process has been going on for decades and gained ample popularity back in the 1980s. This is why so many people see campaign flyer papers, cheap product brochure envelopes, and magazine subscription ads in their mailboxes daily. As you likely know, there are several different aspects of direct mail advertising. Although many of the postcard and letter mail people receive concern food products and specials, there are also a number of promotional ads sent out to boost the entertainment market. Maybe they are for a new sports magazine, a CD club, or a new movie rental service. On a separate note, there are also brochure and flyer paper businesses that print at a low cost to promote retail goods. Political groups even manage to send out campaign flyers to hype individuals running for office. Many of these direct mail businesses use clever design tactics and word play to entice the receivers. If you wish to find additional information on direct mail, retail catalogue selections, and agency locations that send out coupon books to advertise, access the internet. Online you have the most data provided on these companies that specialize in direct mail advertising. You can also sift through some of the flyers, coupon books, or catalogues you've recently received by mail.
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