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Product Design and Development Frequently Asked Questions
The field of product design and development is an intriguing one. To learn more about the processes involved in product design and development, the following frequently asked questions will provide you with an overview:

I have an idea for a product; now how do I begin the process?
One of the first steps in product development is to research the market thoroughly to see if that product or a similar product already exists. Often, small businesses or individuals will hire a product design and development firm to help them with these important stages. A firm can perform the important patent research for you and begin the necessary steps in establishing a patent for your own product and intellectual property.

Can I build my own prototype or should I have this done professionally?
If you are serious about your product and invention, it would be wise to hire a product design and development firm to, at the very least, create CAD drawings of your concept. Most firms are equipped with the technology, engineers, and machinery to create your prototype as well. This will be an investment, but can pay off when it comes to marketing and testing your design.

How do I get my product on the market?
Before getting your product out on shelves for sale, it is important to first establish your target demographic. Consumer testing should be performed to see if there are any improvements to be made before the item is available for purchase. This will also help you in marketing the object.

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Felix Way Advertising
937 Peabody Ave, Memphis, TN 38104
(901) 791-2469
Preemptive Marketing Inc
803 Mount Moriah Rd, Memphis, TN 38117
(901) 763-3100
Edge Marketing Imports
1920 Exeter Rd, Germantown, TN 38138
(901) 754-8484
Creative Product Source
2686 Kirby Whitten Rd Ste 110, Memphis, TN 38133
(901) 383-4488

Product design and development includes the research and testing of a new item. It may begin with a simple concept a person thinks of. From that conceptual idea the company will work to make a physical object by researching different techniques and find which method is the most cost effective design while still providing customers with a high quality product. While many things may be in the first stage of idea generation, not many will make it through testing. Depending on what you're looking for you will want to find an agency that has engineers to help with the process. You can find some tutorials about product design online if you're interested in learning about the process. However there are firms with professionals that are experts in product innovation. Forums can also be found on the Internet about new objects that are currently being tested from a company. Once a product has passed testing you will need to find the best packaging method in order to deliver the object to stores safely. Mechanical and industrial product design and development firms will have consultants work with those that are interested in using their services. You will learn about the process you will need to go through and discuss how much they will charge for this. A development manager will be used to help in the process. You will want them to be experienced and knowledgeable about what you need from them. Engineers can find employment from a firm that is looking to fill or replace jobs within their agency. Your community may have a directory of agencies you can talk to about manufacturing a new idea you have.
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